Thursday, March 31, 2011

New Olay Natural White Healthy Fairness Bar



Live on the lighter side of life with Olay Natural White Healthy Fairness Bar


Olay invites women to live on the lighter side of life this summer as the brand launches the new Olay Natural White Healthy Fairness Bar. It contains the same Vitamin C technology used in Olay Natural White facial creams to reveal your skin’s fairness all over.

Held at SM Makati, the event called for women to step into the spotlight and flaunt their evenly fair skin with confidence so they can “Live on the lighter side of life.”  The newly launched Olay campaign is about helping women achieve the even fairness all over they desire, and in the process gain a new found confidence to enable them to pursue new opportunities and enjoy the good life. 

Olay Brand Manager Justin Lladoc shares, “We want to help women step out of the shadows, kick their dark habits, and forget the same old usual choices they make that keep them from living on the lighter side of life.  Unless they try something new every now and then, they’ll never know how much better life can be. With the launch of the new Olay Natural White Bar, we want to provide them skin fairness all over that they can be confident about.”

Living on the lighter side of life is often about experiencing life to the fullest – from getting VIP access to the hottest clubs in town and enjoying exclusive privileges, to having a personal style or the confidence to stand out in a crowd no matter where you go this summer.

What better way to learn about living on the lighter side of life than to bring together fashion, photography and lifestyle insiders to share their expert tips and secrets on gaining access and opportunities. Guests got the inside scoop from experts like TV host, entrepreneur, eventologist and lifestyle icon Tim Yap, celebrity fashion stylist and columnist Ana Kalaw, and one of the country’s top photographers Pat Dy.

Enjoy free movie tickets and treats with SMART Rewards and SM Cinemas



Amazing movie deals delivered in high-tech fashion await subscribers of leading wireless services provider Smart Communications, Inc. (Smart). Smart Rewards, the country’s first mobile phone rewards program, now offers free movie tickets and treats to loyal Smart Gold, Smart Buddy, and Smart Bro users.

Reinforcing its commitment to innovation, the telco leader has partnered with SM Cinemas to allow Smart Rewards users to redeem their free tickets to blockbuster treats in a quick, easy, and high-tech manner, through the cutting-edge BCODE technology.

Qualified Smart Gold and Smart Buddy subscribers can claim free tickets, popcorn and drinks whenever they visit any SM Cinema anywhere in the country, just by texting the correct item code to 9800. (A list of item codes may be pulled by sending INQUIRY to 9800.)

A BCODE will then be sent to the subscriber via SMS. The subscriber simply needs to scan this code at the BCODE terminal located at the lobby of any SM Cinema anywhere in the country, wait for a coupon to be dispensed, and exchange this coupon for a complimentary movie ticket at the ticketing counter.

Those who want to watch their free movie on a later date can simply exchange their coupons for a movie pass.

Qualified Smart Bro users may also redeem free items via their online account, from where they can print out the BCODE. After scanning the printed out BCODE on the terminal, they can exchange the coupon for movie passes or tickets at SM Cinema ticketing counters.

For the complete movie experience, Smart Rewards users can also redeem their free beverage or popcorn just by presenting the coupons at the snack bar.

Through the partnership between Smart Rewards and SM Cinemas, users can experience movies like never before and enjoy blockbuster deals through a convenient and innovative way. Text “REWARDS” to 9800 for FREE to start redeeming exclusive silverscreen treats only from Smart Rewards.

To know your available rewards points, text “POINTS” to 9800. For further details, see Smart flyers and print ads, or visit smart.com.ph/rewards

MOISTURE WHITE SHISO BB CREAM SPF 25 PA+++


MOISTURE WHITE SHISO BB CREAM SPF 25 PA+++
Fairer Skin in an Instant

 Create a fairer complexion in an instant – with the newest BB Cream to hit the stores! This new Moisture WhiteShiso BB Cream SPF 25 PA+++ is so effective, that women who tested it noticed an instantly fairer complexion. Also joining the illustrious Moisture Whiterange is Shiso Foaming Facial Wash, Shiso Cleansing Oil, and Shiso UV Protector SPF 30 PA+++.

The Moisture Whiterange offers women wanting clearer-looking skin, a more uniform skin tone and transluscent complexion.

The Moisture Whiteskincare collection targets freckles and brown spots, for a fairer complexion, boosting skin confidence. These specialist skincare products contain shiso, and are designed to help improve the appearance of dark spots and discolouration, even before hyperpigmentation begins. Products in the Moisture Whiterange also contain Vitamin C and liquorice. Vitamin C is believed to provide anti-oxidant protection, helping to reduce melanin production. Liquorice, extracted from the root of the Glycyrrhiza Glabra plant, has a reputation for helping address hyperpigmentation. For its soothing and hydrating properties, The Body Shop has included Community Fair Trade organic aloe vera in the Moisture Whiterange too.

Moisture WhiteShiso BB Cream SPF 25 PA+++ (Php 1,197.00 )

This multi-action make-up base creates fairer-looking skin in an instant and conceals, soothes and protects. Use after your daily Moisture WhiteShiso Moisturiser, and before Moisture WhitePerfecting Foundation SPF25 PA+++.

Available in a tube for ease of application, the Moisture WhiteBB Cream SPF 25 PA+++, with shiso, also contains Vitamin C, liquorice and Community Fair Trade organic aloe vera from Guatemala. Simply apply with a foundation brush or lightly with your fingertips, and benefit from a fairer complexion instantly.

Moisture WhiteShiso SPF30 PA +++ (coming soon)
Give your complexion extra protection from the damaging effects of the sun with new Moisture WhiteShiso SPF 30+++. You can now enjoy high SPF protection in a light, sink-in, non-greasy formula.

Apply after you have moisturised and before applying Moisture WhiteBB Cream SPF 25 PA+++. It contains shiso, Vitamin C, liquorice and Community Fair Trade organic aloe vera from Guatemala.

Moisture WhiteShiso Cleansing Oil (Php 1,195.00)
If you’re looking for a cleanser to effectively remove make-up… then look no further than this new cleansing oil. Simply massage gently onto dry skin, add water and massage the solution and finish your cleansing experience by rinsing-off with lukewarm water.

New Moisture WhiteShiso Cleansing Oil contains shiso, Vitamin C, liquorice extract and Community Fair Trade organically-grown soya oil from Brazil. Your skin will feel fresh and silky soft.

Moisture WhiteShiso Foaming Facial Wash (Php 995.00)
The new Moisture WhiteShiso Foaming Facial Wash is a luxuriously rich instant mousse-foam, spreading easily onto skin to provide gentle yet effective cleansing. This wash contains shiso, Vitamin C, liquorice and
Community Fair Trade sesame seed oil from Nicaragua. Massage onto wet skin and gently rinse off. Skin feels softer, more supple, and looks more luminous.

Friday, March 25, 2011

LeSportsac Partners with JOYRICH for Spring 2011

LeSportsac will be expanding their already-thriving mens collection with the addition of four new prints this spring.
The LeSportsac Men’s Collection features notably stylish, yet functional and long-lasting pieces, in ten different styles such as the Multi-Task Briefcase and the Utility Messenger. The enlargement of the collection is truly kicking it up a notch with an addition of four prints. Sk8 Park is a creative, new print with graffiti-esque artwork with dark undertones and color-popping skateboarding graphics. Truffle Stripe is more of a basic, functionable navy with subtle khaki striping that is easily coordinated with many different looks.
Slate Lightening is also very versatile, but the gray color also has a touch of shine to create a dapper,new look for the fashionable male. Classic colors Black Onyx and Blaze will also continue to remain part of the LeSportsac Men’s Collection.

In the Philippines, LeSportsac is exclusively distributed by Stores Specialists, Inc. (SSI) and is located at Greenbelt 5, Rustan’s Makati, Rustan’s Tower, Rustan’s Alabang Town Center, Rustan’s Gateway Mall and Rustan’s Cebu.

Wednesday, March 23, 2011

Winning the Battle Against Pneumonia Through Dance


Dra. Sally Gatchalian – Medical Director-Biologicals
Some people dance to unwind. Others dance to get fit. But the members of the Philippine Academy of Pediatric Pulmonologists (PAPP), with the world’s leading healthcare company GlaxoSmithKline, believe that the art of dance can do so much more than just to relieve stress or tone one’s body. This year, the admirable organization of the Philippine Academy of Pediatric Pulmonologists (PAPP) will be taking graceful steps to save Filipino children from pneumonia.

On March 22, 2011 at 4:00PM, dozens of physicians will be taking the stage to show off their dance moves, raise funds for, and increase awareness of pneumonia, the number 1 cause of death among Filipino children (according to a 2010 Lancet report). “Move! Step Up Against Pneumonia”, a dance revolution, is one of the many groundbreaking projects that the PAPP has undertaken to help promote the health of Filipino children and to generate, integrate, and disseminate knowledge of pediatric pulmonary medicine within the country.
Dra. Mary Ann Aison – Organizing Committee Head of PAPP Annual Convention

According to the World Health Organization, infections and diseases caused by the Streptococcus pneumoniae bacterium are the leading causes of deaths of children all over the world, with about 800,000 kids dying from pneumococcal diseases globally every year. It is estimated that 37 Filipino children die every day because pneumonia.

Pneumococcal disease can be prevented through immunization, with the vaccine usually given during the first year of life. Unfortunately, the vaccine is not yet included in the childhood immunization program of the government due to lack of funds. Most of the countries in Asia however, such as Hong Kong and Taiwan have already incorporated the routine use of pneumococcal vaccines to infants.

Fortunately, in the Philippines, about a hundred doctors will trade their white coats for dancing shoes for a day as they shake, move, and sway to lively music to raise awareness on the need to protect children from pneumonia through vaccination. Jason and Joshua Zamora from the popular local dance troupe Maneuvers, will lead PAPP members through new, funky dance steps to help give hope and pneumonia-free lives to Filipino children. For each dancing doctor and guest who participates in the event, GSK will donate a pneumococcal vaccine to a child on their behalf.

This year’s “Move!” is the third installment in a series of dance events that aims to get everyone—from doctors, nurses, and pediatricians to parents and families—involved in the fight against pneumonia.

Last year’s Move!, which featured dancing doctors and three cities in Metro Manila, was able to protect over one thousand Filipino children from pneumonia. This year, the PAPP aims to help even more kids through the donation of vaccines and the raising of awareness among colleagues, guests, and the public with the help of the media.

Friday, March 18, 2011

Bannister Academy: Creating a Legacy of Filipino Influencers

Summer is just around the corner, and most Filipinos are already planning trips to the beach with their families. But for some parents, the summer season presents an opportunity to evaluate different schools for their kids. The wise parent knows that preparation is the key to preventing the stress and hassle of a last-minute enrollment.
The choice of a grade or high school is critical since these institutions will have a lasting impact on the intellectual and personality development of your son and daughter. After all, aside from the home, most of their time will be spent in school, interacting with their teachers and classmates.

For those looking for a fresh alternative to education, Bannister Academy is the perfect school.
Bannister Academy was founded on the principle that a liberal education—which balances science, culture, and society—is the best way to prepare young minds for the relentless pace of the 21st century. Students learn to see the big picture without sacrificing depth. They practice creating relationships between specific areas of knowledge and solve problems in original ways. This approach empowers the Bannister student with the ability to deal with complexity, diversity, and change.
Kids also need a proper social education. Bannister's high standards make it an attractive option for students with average and above-average skills. At Bannister, students are allowed to stand out, be confident, and acquire learning habits that last a lifetime. Students are taught "how to learn" so they can develop excellence in their own individual way without sacrificing quality. They become passionate about transcending their limits.

To accomplish this, Bannister Academy integrates character education in all subjects and extra-curricular activities, making sure these values (maturity, freedom, and responsibility, and spirit of service) are consistent with the developmental stages of the child. A one-of-a-kind teacher-student mentoring program gives education a personal touch. Students aren't “instructed,” they are nurtured and guided. It's not Subject 101, it's Learning One-on-One.
Parents will have a chance to witness the Bannister system in action during the Open House. Guests will be able to watch class demonstrations in Social Graces, Filipino, Art and Reading.
"We promise parents three things," Dr. Antonio Torralba, co-founder of Bannister Academy, "First, we focus on practical education.  We want students to become books-smart and street-smart. Second, through our mentoring program, we keep pace with the kids, and we can be as crazy and fun as they need us to be. Third, we encourage parents to be involved with their child’s education, to share the responsibility and help their child explore and develop their social intelligence."
 Start the summer right. Give your child a head start.