Monday, August 22, 2011

Ready, Get Set, Go! FAASTER!Ready, Get Set, Go! FAASTER!

PUMA engages consumers to experience a FAASTER run!


185094 14 Bio Lab Racer (FAAS 300)
White-black-pewter
August 20, 2011, TriNoma Mall in Quezon City – After launching the PUMA FAAS shoe line that brings in the technological and innovative running collection, PUMA now activates the fun and experiential feature that the brand and shoe provides.

185095 05 Bio Lab Racer Women’s (FAAS 300)
Very berry-white-fluo blue
FAAS got its name from the Jamaican word for “FAST”, and so as to what the shoes can offer. This collection is grounded in performance and features a biomechanical design technology exclusive to PUMA, called BioRide™ that focuses in giving the shoes a naturally responsive ride. This technology provides three attributes to the shoes: “ROCKER” which allows that natural ride with a smooth touchdown and effortless toe-off. “FLEX” that grooves in key zones for natural foot movement. And “GROOVE” which responds to your biomechanics for natural stability. The FAAS shoes help runners get into their own rhythm for increased speed and performance.


Ms. Thess Santos(AVP of Sales and Mktg.)
Gerald Anderson(Puma Ambassor)
Jonathan Cuyegkeng(Mktg. Head)

No less than the Fastest Man in the World, Usain Bolt, who wears FAAS during his training in preparation for the 2012 Summer Olympic Games in London. PUMA kicks off an event through a race course built with a “rasta-fied” vibe. The brand brings in the funky obstacle course in one of the busiest mall in Manila – TriNoma where Gerald Anderson, a PUMA brand ambassador and currently one of the most promising male actors of today.
 
Next run?! PUMA will bring their activation across the country. The brand will cover 4 more locations around the Philippines; Festival Supermall—Alabang on September 3 & 4, Robinsons Place Bacolod on September 10 & 11, Ayala Center Cebu on September 17 & 18, and Gaisano Mall Davao on September 24 & 25 as their last stop. PUMA is ready to Rock, Flex, and Groove across the nation! Let us join and move to the FAAS beat.

The innovative BioRide™ technology featured in the Faas shoes spent years in development.  PUMA took a look at some of the fastest athletes like Usain Bolt, and studied their stride, gait cycle, and overall running skills. There were three proven and consistent skills that were identified as critical to top performance.  PUMA translated these elements into three features—ROCKER, FLEX & GROOVE—that became the cornerstones of the BioRide™ technology and the FAAS shoes.

PUMA FAAS Running collection is available at the following PUMA Stores: Bonifacio High Street, Eastwood  Citywalk 2, Festival Supermall Alabang, Glorietta 4, Greenbelt 5, Newport City Resorts World Pasay,Trinoma, Ayala Center Cebu, Gaisano Mall of Davao, Limketkai Mall Cagayan de Oro and Robinsons Place Bacolod.

Thursday, August 18, 2011

MANILART 2011 (3rd Philippine International Art Fair)



  
On August 24 to 27, 2011, NBC Tent in Bonifacio Global City, Taguig shall house MANILART 2011, the country’s biggest gathering of art galleries. 

“We promise a more diverse and vibrant art exposition and viewers shall witness a groundbreaking event—the simultaneous opening of various art exhibitions during gala night,” said Delan Robillos, MANILART 2011 Director.  “Exhibitors will not simply be showcasing the works of artists they represent but each gallery shall be presenting a conceptualized art exhibit,” he added.

In 2009, Onib Olmedo’s iconic jeepney painting served as the image of the first ManilArt while Andres Barrioquinto’s “Crystal Gazer” was the face of last year’s art fair.  This year, ManilArt shall be graced by Elmer Borlongan’s “Batang Edsa” which shall also be translated into modern dance during the launching gala by premiere contemporary dance maven and Dance Forum founder, Myra Beltran.

Hosted by writer, magazine editor, and TV personality RJ Ledesma, the Filipiniana opening night will also feature a fusion of indigenous and modern music by Banda Malaya.  The award-winning Fatima University Chorale shall also render a performance.

MANILART 2011 through the Varsitarian, the official student publication of the University of Santo Tomas, has invited UST to celebrate their Quadricentennial year during the 4-day affair.  The recognition  of outstanding Thomasian visual artists shall highlight a program featuring Thomasian performers which has been tentatively set for August 26, 2011

The MANILART lecture series this year includes, among others, “How we turn paintings into Bicycles:  Lessons in Art, Law, and the Internet,” by Atty. Gigo Alampay and “Semiotics in Visual Art” by Dr. Oscar V. Campomanes.  

Atty. Alampay the Executive Director of CANVAS, a non-stock, non-profit organization that promotes Philippine art, culture, and the environment and teaches Contemporary Legal and Policy Issues in Information and Communications Technology at the University of the Philippines’ College of Law. 

Dr. Campomanes is a permanent panelist at the annual Jerry Elizalde Navarro Workshop on Arts Criticism in Baguio City and teaches critical theory and cultural studies at the Ateneo de Manila University, and semiotics, media criticism, and culture theory at the UST Graduate School. 

Award-winning poet, fictionist, playwright, and essayist Vim Nadera shall give a talk titled “Visuals on Rizal Today” in commemoration of National Hero Jose Rizal’s 150th birth anniversary.

Little art enthusiasts will also enjoy the storybook reading hour at the lecture room.  RepubLikha Executive Director and former preschool teacher, Carisse Escueta shall read “The Rocking Horse” which features paintings by Elmer Borlongan.  VJ Chino Lui Pio of MYX, and Ramon Bautista, have also been invited to read “Message in the Sand,” with artworks by Roel Obemio, and “Sol: A Legend about the Sun” with images by Farley Del Rosario, respectively.

Artists in Residence, Inc. (AIR) founders Architect Jojo Ballo, Cathy Lasam, and Jill Arwen Posadas shall also give a lecture on basic drawing for kids. 

Since year one, Manilart’s live sketching sessions have always been one of the highlights of the art fair. The event not only aims to foster fellowship among the artists, but gives the audience the chance to witness how they are able to render the same subject through different style-genres from scratch. The live sketching session also serve as an interactive experience between the artists, the subjects, and the spectators, allowing art enthusiasts a glimpse at how artworks are brought to life.  Leading up to the art fair, satellite sketching sessions shall also be held at Mercato Centrale on several weekends prior to August 24.

Among the art fair’s goals, in conjunction with promoting Philippine art, are to compound visitorship, strengthen support from both local and foreign exhibitors, and fortify media relations to expand media coverage that is both more extensive and intensive.


MANILART 2011 is presented by the Bonafide Art Galleries Organization (BAGO) and the National Commission on Culture and the Arts (NCCA) and co-presented by Allied Bank and Contemporary Art Philippines with the support of Bellarocca, Business Mirror, Business, World, Colleen and Derwent Art Supplies, Crown Fine Arts, La Creperie, Las Casas Filipinas de Azucar Heritage Resort, Manila Bulletin, Mercato Centrale, Midas Hotel,Oakwood Premiere, Pebeo Art Supplies, Ronac Art Center, Secret Fresh, Sustain Pro Complex, UNO Magazine, and Uratex Premium. 

The gala event on August 24, 2011 is by invitation only.  The art fair is open to the public on August 25-27, 2011.  For lecture series registration, call  531-6231 or 0917-8511333 or email info@manilart.com.  Visit www.manilart.com

Sunday, August 14, 2011

Manila Art 2011 - NCCA and BAGO Unveil the biggest government-led visual arts initiative to date




Putting the spotlight on Filipino artists and art pieces revered in the global art scene,  the National Commission on Culture and the Arts (NCCA) and the Bonafide Art Galleries Organization (Bago) unveils the biggest government initiative for visual arts to date – Manila Art 2011. 


“Viewers shall witness a groundbreaking launch—the simultaneous opening of various art exhibitions during gala night,” said Delan Lopez Robillos, ManilArt 2011 director. “Exhibitors will not simply be showcasing the works of artists they represent but each gallery shall be presenting a conceptualized art exhibit,” he added.

With over 300 art pieces; representation from the top galleries in the Philippines; and discourses on everything from semiotics to internet art, Manila Art 2011 is touted to be the biggest review of Philippine art. The said event is happening on 24-27 at the NBC Tent in Bonifacio Global City, Taguig.

Now on its third year, ManilArt 2011 promises a more diverse and vibrant art expositionThe maiden run of ManilArt in 2009 had a painting of a jeepney by Onib Olmedo as its banner piece, while 2010 bared Andres Barrioquinto’s “Crystal Gazer.” This year, ManilArt is privileged to have the artistry of highly sought painter Elmer Borlongan with his obra “Batang Edsa.”

This year's fair features more than 300 represented artists and hundreds of artworks on display. Participating galleries were required to propose unique concepts for their exhibitions.

ManilArt 2011 seeks to merge the visual arts with other disciplines. Programs will include a modern-dance interpretation of Borlongan’s art by premier contemporary-dance maven and Dance Forum founder, Myra Beltran during the gala.

And in continuing its intent to further inform art enthusiasts, the ManilArt lecture series this year includes, among others: “Semiotics in Visual Art” by Oscar V. Campomanes; and “How We Turn Paintings into Bicycles: Lessons in Art, Law, and the Internet,” by Gigo Alampay.


Meanwhile, in commemoration of National Hero José Rizal’s 150th birth anniversary, award-winning poet, fictionist, playwright, and essayist Vim Nadera will give a talk titled “Visuals on Rizal Today.”

Merging the literary and the visual arts, ManilArt 2011 also has a treat for little art fans. Children will enjoy the storybook reading hour at the lecture room.“The Rocking Horse,” which features paintings by Elmer Borlongan will be told aloud by Carisse Escueta, a former preschool teacher who is now executive director of RepubLikha. Radio and TV personalities, Gang Badoy of Rock Ed Philippines and Ramon Bautista, have also been invited to read. Artists in Residence, Inc. (AIR) will give a lecture on basic drawing.

Among the art fair’s goals, in conjunction with promoting Philippine art, are to compound visitorship and strengthen support from both local and foreign exhibitors.

This year, ManilArt 2011 also aims to fortify media relations to expand media coverage that is both more extensive and intensive.

ManilArt 2011 is presented by the Bonafide Art Galleries Organization (Bago) and the National Commission on Culture and the Arts (NCCA). For details, call 5316231 or 0917-8511333, or e-mail info@manilart.com. Visit www.manilart.com.